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April 15, 20190323

The Ultimate Guide to Amazon Advertising

In 2018, the advertising duopoly of Google and Facebook seemed to dominate the market once again, owning 37% and 20% of the pie, respectively, whil

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April 15, 20190456

How Walmart Model Wins With “Everyday Low Prices”

Walmart's (WMT) success is the stuff of legend.But there is no mystique at the core of its mammoth success. WalMart 's ability to provide customer

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April 15, 20190539

Walmart’s New Advertising Plans

Walmart Stores Inc. (WMT) will likely get a new take on advertising starting in 2018 as it makes a bigger commitment to online advertising and mak

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